Staunton High School unveils new athletics nickname, mascot
Staunton High School will be the home of the Staunton Storm, featuring a warrior carrying a lightning bolt and shield emblazoned with an “S.” Middle and high school students, as well as high school teachers and staff, selected the moniker and symbol. The selection committee will be working over the coming weeks to finalize new school logos.
The school’s colors will be navy blue, white and silver, a small change from the current royal blue, white and silver color combination.
The inspiration for the Staunton Storm came from a quote—author unknown—popularized by New England Patriots Quarterback Tom Brady: “Fate whispers to the warrior, ‘you cannot withstand the storm.’ The warrior whispers back, ‘I am the storm.’”
A storm combines the elements of lightning, thunder, water, and wind, which is symbolic of the power of many coming together as one force in the new nickname. The storm warrior mascot represents strength, determination, and leadership.
“This reflects the strength we have in the diversity of individuals at Staunton High School and our unified spirit,” said Principal Nate Collins. “The warrior’s shield acknowledges our role as protectors and our responsibility to each other. The lightning bolt is indicative of our power and our desire to always “lead the charge,” a motto we often reference at the high school. And finally, the classic Greek styling of the warrior is a nod to history and a reflection of our city, known for its classic architecture, including many in the Greek Revival style.”
About the Selection Process
A 23-member committee composed of students, teachers and staff worked together over the past three months to develop mascot concepts. All middle and high school students, and high school faculty and staff had an opportunity to weigh-in via a survey in which the committee provided two possible mascots and nicknames – the Staunton Storm and the Staunton Chargers.
The designs were developed with the assistance of Jostens, a company well known for providing class rings, graduation announcements, and other school memorabilia, in addition to school branding services. Jostens is providing design services at no cost to the school or school division.
Collins said that throughout the selection process, the committee felt it was important to choose a unique and distinctive nickname and mascot for the school.
“No other high school in Virginia has the nickname ‘Storm,’ and our designed mascot logo is unique among other schools and professional teams that use the Storm nickname,” Collins said.
The alliterative nature of Staunton Storm and the mascot’s natural fit with the school colors were also appealing to the committee.
“I’d like to thank our student and staff committee members for their thoughtful work throughout the selection process,” Collins said. “We took our task very seriously and worked hard to select and design a nickname and mascot that represent our school and community well and that reflects the distinctiveness or our school and the confidence, strength, and diversity of our students.”
The selection of the mascot, nickname and school colors was made solely by Staunton’s middle and high school students, and teachers and staff at the high school. The Staunton School Board did not participate in the selection process.