AFP Marketing Class: How to get attention to your small business

afp-newsYour small business offers the best products, services, both, of anybody in your market. But if people don’t know your name, they’re not going to know to call, email, etc., to find out what you have.

Through Augusta Free Press, we work with dozens of business clients who have been struggling with how to get attention to their small businesses to help them get noticed.

On Friday, Nov. 6, AFP offers a class in its small business marketing series. How to Get Attention for Your Business helps you devise a strategy for engaging the local news media in getting attention to your event, business or organization, and how to incorporate what you get in terms of media attention to paid marketing efforts.


How to Get Attention for Your Business
Friday, November 6, 2015 | Noon
$10 per participant
Click here to sign up

Topics include:

  • The details of planning an event aimed at getting news media attention
  • How to use your own online presence (your website, Facebook) to build awareness
  • Building a paid media campaign (newspaper, TV and radio ads, mail, etc.)


uva basketball team of destiny
Team of Destiny: Inside Virginia Basketball’s Run to the 2019 National Championship, by Jerry Ratcliffe and Chris Graham, is available for $25.

The book, with additional reporting by Zach Pereles, Scott Ratcliffe and Scott German, will take you from the aftermath of the stunning first-round loss to UMBC in 2018, and how coach Tony Bennett and his team used that loss as the source of strength, through to the ACC regular-season championship, the run to the Final Four, and the thrilling overtime win over Texas Tech to win the 2019 national title, the first in school history.
augusta free press

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