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Seven projects in Waynesboro receive grant funding to support marketing efforts

Crystal Graham

Seven projects in the City of Waynesboro were awarded grants to support marketing events, festivals and initiatives aimed at increasing tourism traffic.

The City of Waynesboro invests annually in tourism-related business endeavors, events, and projects through their grant program “Building Opportunities to Support Tourism.”

This year, $15,000 in total BOOST funding was awarded to seven applicants:

  • The Bowman House B&B
  • Virginia Chili, Blues & Brews Festival
  • Fall Foliage Art Show
  • Lightwell Survey Winery
  • Virginia Reggae Freedom Festival
  • Waynesboro Riverfest
  • Virginia Institute of Blacksmithing
    waynesboro
    (© Gary L Hider – stock.adobe.com)

City businesses and organizations were invited to apply for up to $3,000 to support marketing efforts. Funds are accessible for new and existing tourism endeavors taking place within the City of Waynesboro between July 1, 2023, and June 30, 2024.

“We are excited to have the opportunity to support projects in Waynesboro that draw visitors from outside the region through the BOOST Grant Program,” said Stephanie Duffy, project manager for Economic Development & Tourism for the City of Waynesboro. “We look forward to partnering with local tourism businesses and organizations to help expand their marketing reach and draw more visitors to Waynesboro by showcasing some of the great attractions and events we have.”

Visitor spending in Virginia reached $30.3 billion in 2022 exceeding pre-pandemic levels by 4.4 percent.

A four-person committee comprised of city employees and a representative from the Virginia Tourism Corporation met to review the nine applications received for the program. Two applications did not receive grant funding.

Crystal Graham

Crystal Graham

Crystal Abbe Graham is the regional editor of Augusta Free Press. A 1999 graduate of Virginia Tech, she has worked for nearly 25 years as a reporter and editor for several Virginia publications, written a book, and garnered more than a dozen Virginia Press Association awards for writing and graphic design. She was the co-host of "Viewpoints," a weekly TV news show, and co-host of Virginia Tonight, a nightly TV news show. Her work on "Virginia Tonight" earned her a national Telly award for excellence in television.