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Book talk with UVA Darden professor emeritus Jay Bourgeois

Jay Bourgeois
Jay Bourgeois. Photo courtesy New Dominion Bookshop.

New Dominion Bookshop in Charlottesville will host a book talk and signing with UVA Darden Professor Emeritus and author Jay Bourgeois on Saturday, June 4, from 4-5 p.m.

Bourgeois will be speaking about his recent book, The Tao of Strategy: How Seven Eastern Philosophies Help Solve Twenty-First-Century Business Challenges, which was released from UVA Press this past fall.

This event will be free to attend and open to the public. The bookshop recommends arriving early for the best seating.

For more information, visit

About the book

This book is for leaders facing tough strategic challenges. Insights from seven Eastern philosophies plus personal accounts from executives in Asia, America, and Europe will complement contemporary Western logic. Readers will see how truly novel solutions emerge through what the Buddha called beginner’s mind, a state characterized by emotional detachment from outcomes, abandonment of preconceived notions, and openness to new information and learning.

Buddhist, Confucian, Taoist, and Eastern warfighting philosophies provide a path to that beginner’s mind, and offer perspectives on achieving this open, unencumbered mindset. Stories from Rodale Press, Bacardi, Phil Jackson, Steve Jobs, and numerous Chinese, Thai, Japanese, and Indian leaders furnish concrete examples to help readers apply the ideas to their own situations.

About the author

Bourgeois (Professor Emeritus, Darden Graduate School of Business) grew up in Venezuela, played guitar in a rock band, received an MBA from Tulane University, and worked for Dole Foods in Central America. He taught strategy at Stanford University and at the University of Virginia, and he has consulted to more than one hundred firms, governments, and nonprofits around the world. International consulting led him to explore Asian business mindsets and practices.

Including The Tao of Strategy, Bourgeois has written four books and more than ninety cases and articles, and has been recognized as among the “Top 150” management scholars globally.

Jay and his wife, Maggie, divide their time between Charlottesville and New Orleans.

augusta free press
augusta free press
augusta free press

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