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5 reasons to start an online business today

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If you dream of becoming an entrepreneur, the best day to get started is always today. And of all the business models available, going for an online-only business offers a variety of advantages. Here are some of the reasons why you should consider starting an online business today.

1 – You get to work from home

The advantages of working from home are too many to count, but let’s try anyway. You get to spend more time with your family, you don’t have to deal with a commute, there is no need to worry about a dress code, you can work odd hours, and much, much more. Starting an online business is the most straightforward option if you want to be an entrepreneur and still work remotely.

2 – Build an international team

Running an online-only business makes it easier for you to leverage the talent of remote workers around the world. Outsourcing overseas is often used to cut costs — and it is a great tool for cutting costs—but that’s not all it can do. It also gives you access to a much larger pool of talent than you’d ever be able to find if you were limited to interviewing candidates who live within driving distance of your office. And that makes it much easier to find exceptional people at what they do.

3 – Low initial cost

If you want to start a business without investing a lot of money right away, starting an online business is a good solution. You can go a long way working alone and using nothing but free tools. There’s no need to rent a space, and while some business ideas do require investment in tools, software, and initial inventory, you can stick to business ideas that require little of all three if you are on a budget.

Alternatively, you can take the money you would have used to start a traditional business and use it to buy an online business that already has a staff and a customer base. There are plenty of places where you can buy and sell online businesses around the web.

4 – Few overheads

Going for an online business also makes it easier to keep overheads under control. For example, you won’t have to rent a space or pay the electricity bill attached to having a big team working in one building. Even if your business requires shipping, there are ways to save on costs there, too, as this TNT quote guide shows.

If you stick to freelance workers rather than hiring employees, you won’t even have to worry about payroll at the end of the month. Instead, you’ll only have to pay your workers whenever they do any work for you, which makes it much easier to keep the business open through times of economic turmoil and any other period where clients might suddenly dry up.

5 – Leverage marketing variety

Digital marketing is a rising field with plenty of exciting possibilities. While it can advertise brick and mortar stores, it excels at generating leads to online businesses. And the variety of digital marketing approaches available out there pretty much ensures that there will be a cost-effective way to advertise your business online somewhere. After that, it’s just a matter of figuring out the best approach for your brand.

Story by Steven Gallagher

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