Video: Trying to make sense of the impact of NIL on college sports

I stumbled upon a report on NIL from a Lincoln, Neb.,-based company, Opendorse, that purports to work with more than 100,000 college student-athletes in the NIL sector.

The report, “NIL at 3,” provides an overview of how NIL has grown since the rollout in 2021, and where things are headed.

My attempt at breaking things down …