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The Artisans Center of Virginia is hosting a conference and business institute for artisans Friday, Jan. 22-Sunday, Jan. 24, at the Hotel Roanoke Conference Center in Roanoke.
The event will explore old and new ways of supporting the culture of craft and insure its place as an economic mainstay and its importance to the vitality of Virginia communities.
The theme for the conference is “Virginia Artisans: Responsive & Ready!” The ACV has facilitated a proactive program that highlights creative initiatives, fresh ideas and visions that represent positive change and lasting strength for Virginia’s artisans.
The keynote address will be presented by Becky Anderson, founding director of Handmade in America and owner of Becky Anderson Consulting Inc. The topic, “Opening Doors Through Tough Love: Creating a Thriving Artisan Business in Today’s Economy,” is not for the weak of heart.
It’s survival of the fittest, which encompasses all aspects, from creating exquisite works of art to maximizing and streamlining your business operations. Pulling from her extensive repertoire as a cutting-edge craft industry leader and with a full working knowledge of the economic impact the professional craft industry can have on a statewide economy (involving artisans, consumers, retail, schools, affiliates, suppliers, publishers and communities), Becky will concisely illustrate what it takes to become and thrive as an artisan business destined to rise.
More information is online at www.ArtisansCenterofVirginia.org.
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