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Virginia Tourism issues grants to 32 local music festivals

virginiaVirginia Tourism Corporation has awarded sponsorships to 32 Virginia music festivals for total funds of $245,448 as part of its 2017 Music Festival Sponsorship Program.

The 32 awarded music festivals bring in 482,943 in attendance and $11,044,418 in ticket sales with an estimated economic impact of $46,819,863 to communities across the Commonwealth.

The VTC Music Festival Sponsorship Program is a funding source for established music festivals in Virginia to help growth of the festival and increase visitation to local communities, while also building Virginia’s reputation as a music destination. VTC funds can be used for any production aspects needed for the festival. Examples include entertainment costs, production costs, staging, etc.


Music Festival
Grant Award
Friday Cheers
Venture Richmond Events, LLC
Native American Heritage Festival
Radford Visitors Center
Fun House Fest
Virginia Arts Festival
Thursday Jams
Abingdon Music Experience
Chesapeake Bay Reggae Festival
Chesapeake Bay Reggae Festival
Blue Ridge Music Center Summer 2017 Music Programs
Blue Ridge Music Center
Hillsville Summer Nights Concert Series
Town of Hillsville
Rooster Walk Music and Arts Festival
Rooster Walk, Inc.
The Howling Craft Beer and Music Festival
Wolf Hills Brewing Company
Virginia Beach Patriotic Festival
Patriotic Festival II, Inc.
Hot Fun in the Summertime Beach Music Festival
The Stuart Rotary Foundation
Celebrate Fairfax! Festival
Celebrate Fairfax, Inc.
Mountains of Music Homecoming
The Crooked Road
Chautauqua Festival
Wythe Arts Council, Inc.
Shore Made Music Festival
Friends of Onancock School
Columbia Pike Blues Festival
Columbia Pike Revitalization Organization
Mountains of Music on Main
Montgomery Museum & Lewis Miller Art Center
Heifetz International Music Festival of Concerts
Heifetz International Music Institute
Red Wing Roots Music Festival
Black Bear Productions, Inc.
Shenandoah Valley Music Festival
Shenandoah Valley Music Festival, Inc.
Across the Way Productions
Old Fiddlers Convention
Galax Moose Lodge #733
Staunton Music Festival
Staunton Music Festival
Lockn’ Festival
Lockn’ LLC
Front Porch Fest
One Family Productions, Inc.
Bristol Rhythm and Roots Reunion
Birthplace of Country Music
Watermelon Park Fest
Shepherds Ford Productions, LLC
The Festy Experience
The Festy Experience, LLC
Joel Sweeney and the Banjo Festival
Joel Sweeney Festival Planning Committee
Richmond Folk Festival
Venture Richmond Events, LLC
Blue Ridge Folklife Festival
Ferrum College


The next round of the VTC Music Festival Sponsorship Program grants will open early 2018. Music festivals interested in applying may visit vatc.org/grants for more information.

Tourism is an instant revenue generator for Virginia. In 2015, tourism generated $23 billion in revenue, supported 223,100 jobs and provided $1.6 billion in state and local taxes for the Commonwealth. Dollars invested in tourism are proven to provide a seven to one return in tax revenue for Virginia, and grant awards provide a stimulus to localities seeking to increase tourism visitation and revenue. For more information on the Virginia tourism industry, please visit virginia.org.


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