KISS to honor hometown military heroes during tour stop in Richmond

KISS is partnering with Hiring Our Heroes and Veteran Tickets Foundation to salute members of the National Guard and Reserve forces in over 30 U.S. cities during their 2016 ‘KISS: Freedom to Rock’ tour.

The tour will make a stop at the Richmond Coliseum on Friday, Sept. 9.

KISS will hire a currently serving member of the National Guard or Reserve force to be a “Roadie for the Day” for each of the 32 U.S. concerts. In addition, KISS will donate a limited number of tickets to veterans in each community and distribute those tickets through VetTix.org. Veterans and their family members will also have the chance to purchase discounted tickets through Vet Tix.

Military discounts will also be available at venue box offices with proof of a valid military ID in select markets around the country. Please note this offer is not available in all cities – please consult www.kissonline.com for exact details.

The U.S “KISS: Freedom to Rock” tour stops are all home to a large number of Army and Air National Guard or Army, Navy, Air Force and Marine Corps Reserve members. Since September 2001, hundreds of thousands of Guards and Reserve members have been recalled to active duty, and many have deployed to Iraq and Afghanistan. Nearly 900 of these brave men and women made the ultimate sacrifice.

KISS’ founder Paul Stanley said “KISS is celebrating our “Freedom To Rock” tour this summer; the same freedom that’s been upheld by our veterans and active duty service members”

KISS’ other mastermind Gene Simmons stated, “We are proud to partner with HOH and Vet Tix to highlight the incredible commitment and sacrifices of hometown heroes serving in the National Guard and Reserve forces. Many of these heroes have given a lot—and some have given all—and we will honor them in every town we tour.”

From the President of Hiring Our Heroes and a Vice President at the U.S. Chamber of Commerce, “Our members of the National Guard and Reserve are called upon at a moment’s notice and they drop everything to respond. It is fitting that we honor these often invisible heroes in their communities and hometowns as part of the ‘Freedom to Rock’ tour,” said Eric Eversole.

“Getting the opportunity to partner with Hall of Fame rockers is an amazing opportunity,” said Mike Focareto, CEO of Vet Tix. “KISS fans get much more than live music and a pyrotechnics show; they get a chance to create unforgettable memories with their family and friends. We’re excited to make this experience possible to our Vet Tix family.”