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Former NFL player’s book says inclusive competitiveness is key to U.S. economic prosperity

Crystal Graham
Johnathan Holifield
Johnathan Holifield. Submitted photo

Some may only know Johnathan Holifield as a former Cincinnati Bengals running back, but since his stint in the NFL, he’s been anything but idle.

Now senior vice president for new economies at Bitwise Industries, Holifield has gained important insight into America’s economic engine and why, he says, the country can’t win without strengthening at once inclusion and competitiveness.

The Arlington-based author’s book, The Future Economy and Inclusive Competitiveness: How Demographic Trends and Innovation Can Create Economic Prosperity for All Americans, provides a way for America to advance in the global economic competitiveness battle.

The solution Holifield suggests is inclusive competitiveness: a framework designed to connect underestimated populations to the best opportunities in the U.S. economy, improving their performance and boosting national productivity.

Holifield’s vision of the future economy is achieving more with the goal of getting “all hands on deck.”

According to his model, this will happen only by including disconnected Americans, such as women, African Americans, Latinos and rural populations, in America’s economic competitiveness priorities and no longer relegating their aspirations to less productive areas of the economy.

The book “offers a clear critique of how we got to such low productivity of underserved humans in the innovation economy,” said Holifield. “And an even clearer, implementable path to achieving genuine economic inclusion and competitiveness.”

The Future Economy and Inclusive Competitiveness is recommended for anyone who is passionate about community transformation, generational wealth creation and U.S. competitiveness and interested in a proven framework to make them happen.

Holifield’s unique background effectively carrying out inclusive competitiveness in the government and private sectors and more, has given him equally unique and actionable ideas.

In regard to his early mover position, he says he “may be the first person to explicitly link improved U.S. global competitiveness to diversity, equity and inclusion.”

The Future Economy and Inclusive Competitiveness: How Demographic Trends and Innovation Can Create Economic Prosperity for All Americans is Holifield’s first book. It is available on Amazon.

To listen to his podcast, “Moving the Needle,” visit https://movingtheneedle.transistor.fm/.

Interview with Johnathan Holifield

Crystal Graham

Crystal Graham

Crystal Abbe Graham is the regional editor of Augusta Free Press. A 1999 graduate of Virginia Tech, she has worked for 25 years as a reporter and editor for several Virginia publications, written a book, and garnered more than a dozen Virginia Press Association awards for writing and graphic design. She was the co-host of "Viewpoints," a weekly TV news show, and co-host of Virginia Tonight, a nightly TV news show on PBS. Her work on "Virginia Tonight" earned her a national Telly award for excellence in television.