CAA, NBC reach deal on TV rights for basketball, football

The Colonial Athletic Association has reached five-year agreements with the NBC Sports Group that will provide the most extensive and comprehensive exposure of the conference in its history with coverage on NBC Sports Network and across the group’s regional sports networks.

The agreements, which begin with the 2012-13 season and runs through 2016-17, will provide national television coverage of CAA men’s basketball and football games on the NBC Sports Network, regional television coverage of CAA men’s and women’s basketball and football through the Comcast SportsNet regional networks and coverage of a variety of other CAA sports through NBCSports.com. The CAA is the first collegiate athletic conference to sign a broadcast agreement with the NBC Sports Network, which launched on January 2, 2012.

“We are thrilled to be associated with the NBC Sports Group,” CAA Commissioner Tom Yeager said. “The NBC Sports Network now provides a national platform to elevate the conference in conjunction with the relationship we’ve had with the Comcast SportsNets, which have been the foundation of our television package for almost three decades.”

“We are very excited to begin our new relationship with the Colonial Athletic Association and extend our college sports offerings,” said Michael Sheehey, Senior Vice President, Sports Content and College Sports, NBC Sports Group.  “Given our unique four-tier portfolio of assets, we are able to deliver high-quality production of the conference’s football, basketball and other sports to viewers nationally, regionally and online unlike anyone else.”

NBC Sports Network will provide national television coverage for a minimum of 12 men’s basketball games each year, including the semifinals and finals of the CAA Men’s Basketball Championship.   In addition, the NBC Sports Network will televise a minimum of five CAA Football games annually.  CAA Football is regarded as the top conference in the NCAA Football Championship Subdivision.

The Comcast SportsNet regional networks, which have partnered with the CAA for the past 28 years, will regionally televise 39 additional men’s and women’s basketball games, including the quarterfinals of the CAA Men’s Basketball Championship and the semifinals and finals of the CAA Women’s Basketball Championship. The Comcast Sports Group will also televise an additional 13 regular-season CAA Football games.

Throughout the term of the agreement, there are plans to telecast numerous additional CAA games and various CAA championships on NBCSports.com.

The Wasserman Media Group represented the CAA in these television negotiations.

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