We had the same Facebook dilemma that you do. Posts from our Augusta Free Press news site to our AFP Facebook page were getting little if any traction. Most had literally less than 30 views per post. This for a Facebook page with more than 1,500 likes, and a website with traffic of more than 3,500 unique visitors a day.
We made a tweak to the way we post items to the page mid-week last week, and the views on our Facebook posts have increased tenfold.
Want to know how? Visit our Facebook page and see if you can figure it out. If it’s not immediately obvious, contact us at [email protected], and let us consult with your business on improving your visibility on Facebook, on the web, in the local media, on TV and radio and more.
Chris Graham is the president and CEO of Augusta Free Press LLC, a full-service web- and graphic-design and marketing-services firm based in Waynesboro, Va. Email Chris at [email protected]. More online at www.AFPBusiness.com.