Home Betting Best Football Betting Sites in the UK September 2023
Dan Fitch

Welcome to our guide to the best football betting sites in the UK. We’re going to examine football betting sites, both new and established. You’ll find out which ones are the best overall and which excel in certain categories. We’ve also got information about football markets and tips when betting on the beautiful game. Let’s kick off with our recommended list of the best sites for football betting in the UK.

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Top 10 Football Betting Sites UK

You’ve seen our list of the 15 best football betting sites. Now we’re going to give you a little bit more information regarding the top ten in that list.

  1. BetUK – Our favourite site for football betting
  2. Fansbet – Provides lots of free bets on football
  3. 888sport – Industry veteran still great for football
  4. Virgin Bet – World famous brand turns to football betting
  5. Betfred – ‘The Bonus King’ delivers on football
  6. The Pools – Bet on football and play pools games
  7. Quinnbet – Irish bookie has lots of football specials
  8. Fitzdares – Luxury football betting experience
  9. Spreadex – Football spread betting specialists
  10. Luckster – Football betting newbie already impressing


Key Features of Best Football Betting Sites

There are a few different features that we look out for when we evaluate betting sites. Here are what the best online football betting sites have to offer.

Top Football Betting Sites

Acca Offers

Bet Builder

Cash Out

Handicap Betting

Live Betting

Live Streaming

Predictor Games

BetUK logo
Spreadex logo

Ranking the Best Betting Sites for Football

BetUK football betting sites

Having seen our rankings of the best betting sites for football, you may be wondering what criteria we used to come to our conclusions. There are a lot of different factors that we examined when making our decisions. Here are some of the main things that we expect to see from football betting sites.

Football Betting Promotions

When you open an account with a bookmaker for football betting, it’s both useful and desirable to receive a generous welcome offer. Sometimes the sign up bonuses that give out the most money, aren’t necessarily the best, due to the qualifying conditions being two severe. We read all the terms and conditions thoroughly, to help in our evaluation. Just as important as welcome offers, are regular promotions for existing users.

These can make a huge difference to the experience for a player. Ones that we like to see that are helpful with football betting, include acca offers, reload bonuses, free bets, enhanced odds and money back deals. BetUK have a very generous welcome offer that will get your account off to a flying start and have a number of regular promotions that will be extremely useful for for existing users.

Live Streaming & Football Betting

Live streaming has become a major feature for football betting sites. Being able to stream live football matches while also being able to bet on them from the same website, is convenient for users, who then don’t have to look at multiple screens. The competitions available for streaming at bookmakers, varies from territory to territory.

So in the UK, you won’t find a bookie that offers streaming of the Premier League, but you can find plenty that show major leagues like Spain’s La Liga and Italy’s Serie A. Streaming at online bookies is also very useful for being able to watch games from more obscure competitions, that are difficult to find on television.

What’s more is that generally all you need to have done to watch live football streaming at a bookmaker, is to have either placed a bet or have a funded account. 888sport are great for watching football, with an easy to navigate streaming section, featuring football matches from all over the world.

Cash Out Options

A feature that goes hand-in-hand with streaming and live betting, is a Cash Out facility. There once was a time when if you placed a bet, before a football game, there wasn’t anything that you could do to manage the outcome of that wager, until the match was over.

The advent of live betting at least allowed you to at least hedge your bet in-play, by backing an opposite outcome to your initial bet, but this was often a complicated business. Cash Out gives users an easy option. Once the game turns live, they are presented with a straightforward Cash Out offer. Depending on what happens in the game, that offer could be a loss, or the ability to break even, or even guarantee a profit.

Some bookies only offer a full Cash Out, while others allow you to just partially Cash Out, which means that you could conceivably get your stake back, while still having the possibility of winning some money. Spreadex are one of the few sites that offer full, partial and automatic Cash Out options. Not only that, but you can use them with not just their sportsbook, but also their spread betting section.

Range of Markets & Football Betting Odds

We expect all of our top 10 football betting sites to have a wide range of markets. You don’t want to sign up with a bookie, only to find that you need to sign up with another one to find the market you want. We also expect a large percentage of the match-based markets to be turned in-play when the game starts. Just as important is that the bookie provides competitive odds for these markets.

Sometimes you find that football betting sites offer competitive prices pre-match, before dropping the odds considerably when the game goes live, which is something that we guard against. Fitzdares cover a really wide range of competitions, have a good variety of markets, turn a high percentage of those markets in-play and provide competitive odds.

Extra Features

Finally, there’s those extra features which can make all the difference for online football betting sites. A Bet Builder facility where you can add together a number of different bets within the same game, is very helpful for football fans. So too is a dedicated mobile app, allowing you to bet on football wherever you are. Some bookies offer free prediction or fantasy football games, which adds to the value for the user.

Another added extra that we like to see is a tips site that can give advice to punters. Fansbet has some extra features that you don’t normally see at bookmakers, such as Add2Bet, which allows you to add additional bets to an open wager and Pulse Bet, which is a unique method of betting on a goal to be scored during a live game.

Best New Football Betting Sites

In any industry, fresh blood helps to freshen things up, innovate and keep their more established competitors on their toes. Football betting sites are no different. While there are some huge names that have been around for decades on the high street and were there at the start when online sports betting became the norm, along the way there have also been regular newcomers, who have added much to the football betting scene.

When we compile our rankings, we like to recognise new UK football betting sites, rather than just sticking with more established names. We treat all of the sites that we evaluate equally and try to simply list them in the order of the product that they can deliver to punters. New betting websites might not always have the range of features that more established sites can offer, but they very often excel in certain areas.

If new UK football betting sites are to be noticed, then they have to offer something different. That can come in the form of unique and generous promotions. Or perhaps they produce an innovative betting product that no other site has. We’ve drawn up a list of our favourite new football betting sites, all of which have launched within the last five years.

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UK Football Betting Sites Offers & Deals

One of the perks of having accounts with football betting sites is the amount of betting offers and promotions that will come your way. With so many different bookies competing for business from football fans, they try to outdo each other with the generosity and ingenuity of their promotions.

By giving something away for free football betting sites are able to attract new customers and retain existing ones. One of the reasons that we recommend signing up with not just one bookmaker but several, is that you can then take advantage of the many promotions available.

Most bookies start off by giving you a welcome bonus that can be used for football betting, followed by the opportunity to utilise a number of regular bonuses and promotions, many of which are specifically focused on football. In this section, we’re going to go through and explain some of the most common deals that you’ll see at the best betting on football sites.

New Customer Offers


These are the eye-catching offers aimed at getting you to sign up with a bookie. They can take many different forms. Perhaps the most common is the ‘Bet X, Get Y’ variety. So, if you place a £30 bet that meets certain criteria, you’ll be rewarded with £30, which could take the form of free bets, betting credit or even actual cash.

Often the figure you receive will 100% match the first qualifying bet that you make, but sometimes it will be doubled, trebled, or even multiplied to a greater degree. It can be easy to get too carried away with the figures on offer, because the bonus might not necessarily represent good value if there are too many strict conditions to fulfil. Betfred, known as ‘The Bonus King’ perhaps unsurprisingly has a great welcome offer. Bet £10 and they’ll give you £60 in free bets, of which £40 can be used to bet on football.

Acca Insurance


There’s nothing more frustrating that picking out a number of selections on an acca bet, seeing them all come in one-by-one, only for the last pick to let you down. It’s fair to say that there’s no other type of bet that’s more frustrating when it doesn’t come to fruition. You have after all, shown a great deal of skill and knowledge to successfully pick out a number of winners.

It’s no surprise that it doesn’t seem fair, for that to not be rewarded in some way. Acca insurance is a promotion that recognises this frustration and provides a solution. If your acca loses because just one selection has let you down, the bookmaker will refund your stake, up to a certain max amount.

For football bettors that place a lot of multiple bets, then acca insurance is a must, as it cuts out those frustrating instances where you just miss out and rewards you with a chance to place another acca. BoyleSports are our pick for acca insurance, as they also have a couple of other regular deals for fans of accas.

Cashback Deals


Cashback deals see football betting sites giving a little bit of cash back in real money to their regular users, just as the name suggests. They way that they do this can come in different forms. There’s reload bonuses, which sees your deposits get a little extra percentage added to them by the bookie. Sometimes these can be weekly, so the extra that you’re given, can really add up.

Risk free bets see the bookmaker pay back the stake if a bet is a loser. There’s also cashback deals which payout a percentage of any money that users may lose, over a week or month. QuinnBet will give you back 25% of any losses, over a week as a free bet, up to a maximum of £50. Should you be unlucky with your wagers, that’s the sort of help that can really take the sting out of the loss.

Football Free Bets


Free bets are very often given out by football betting sites. Sometimes they are used by bookmakers as part of their welcome offers. They’re also given away to existing users on a regular basis. Sometimes it’s part of a deal where if a bet is lost in some kind of specific way, the losing stake will be refunded up to a certain amount, in the form of a free bet. An example of this that is common, is if the game finishes 0-0.

Then there are free bets that are given out for big games and events. So, you might have a deal where if you make a pre-match bet, you get given a free bet which you can use in-play. There’s also plenty of bookies that hand out free bets on a regular basis, to reward their loyal users. Fansbet are one such company. They give out free bets on the Tuesday, Saturday and Sunday of every week, to players that meet their qualifying conditions.

Odds Boosts

BetUK logo

Another very common promotion given out by the best betting on football sites, are odds boosts. Again, this in a type of benefit that can often be used as part of a welcome offer. So in a big tournament match involving England for example, new players might get the chance to back the team to win at huge boosted odds, rather than the regular price. Odds boosts are also given out to existing customers, often on a daily basis.

Many bookies have a section dedicated to bets with odds boosts and with football being such a popular sport, there’s generally lots of games included where you can take advantage of the bigger prices. One such site is BetUK who have a section with a number of special football bets with boosted odds.

Best Betting Sites for Football Accumulators

One of the most popular bet types for football fans are accumulators. An accumulator bet sees several wagers placed together to form one bet at multiplied odds. All of the selections have to be successful for the acca to win. This type of bet really lends itself to football, where the schedule can feature a large number of games playing at the same or similar times.

Football also has a lot of successful and dominant teams, that are generally available at very short prices. Acca bets allow punters to add a number of short-priced favourites together, to make one more attractively priced bet. So, what do football betting sites need to provide for fans of accas?

Covering a wide range of competitions and providing plenty of markets is a good starting point. Competitive odds are also important. We like football betting sites to turn a high percentage of their markets in-play, so you can manage your acca once the games begin.

Having a Cash Out function gives punters the option to accept an offer on their acca, rather than having to wait for all the selections to be settled. There are also offers available based around multiple bets. Acca insurance will see your stake returned to you if only one of your selections lets you down.

Then there’s an acca boost, which sees your winnings increased by a certain percentage, based on how many selections you choose. Acca clubs give out free multiple bets, when you place a certain amount of accas per week. In our opinions, these are the best football betting sites for placing accumulator bets.

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Top Markets on the Best UK Football Betting Sites

One of the reasons that football betting is so popular is that the variety of markets that are available both before the match and in-play. We’re going to go through some of those football betting markets now, first with a list that you can briefly look through and then in more detail.

  • Outrights
  • Match Result
  • Correct Score
  • Half-Time/Full-Time (HT/FT)
  • Handicaps
  • Win To Nil
  • Draw No Bet
  • Double Chance
  • Both Teams To Score (BTTS)
  • Over/Under Markets
  • Goalscorer Markets
  • Bet Builder



These are markets based on results in competitions. So you you can back a team to win a competition like the Premier League or World Cup. Or you might bet on a team to finish within the top four, six or ten in a league. There are also relegation markets and you can back teams to finish bottom of a league. When it comes to players, a popular outright market is for the top goalscorer in a competition.

Match Result

This market simply sees you having to predict the result of a match within the regular 90 minutes, plus added injury time. It’s often represented as 1 X 2. So you can back Team 1 to win, or Team 2, of the draw X. For cup games that might have extra time and penalties to decide the match, there can also be To Qualify markets, where you simply predict which team will triumph.

Correct Score

A much more specific version of the match result market is correct score, where you have to pick out the exact score. Naturally, the odds are much more generous and therefore punters sometimes like to select more than one correct score.


Another more specific version of the match result market is half-time/full-time. With this market, you have to predict what the result will be at half-time and then at full-time. So for example, in a match between Liverpool and Aston Villa, you could back Liverpool to win at half-time and then again at full-time, or for the game to be drawn at half-time, with Liverpool winning at full-time.


Sometimes a team is expected to win a football match to an extent where their odds are not very attractive. Handicap betting evens things out. So if Manchester City are big favourites against Southampton, you could back them with a handicap of -1.5, which means that they would have to win by two goals for your bet to be successful, which increases the odds. The best football betting sites will offer a range of different handicap options for each match.

Win To Nil

Another way to gain some extra value when betting on a team, is to back them to win to nil. In this market you are betting on the team to win and also keep a clean sheet. So any result of 1-0, 2-0, 3-0 etc, for your side, will be successful.

Draw No Bet

If you fancy a team to win, but have some doubts, then Draw No Bet might be the market for you. Should you back a team Draw No Bet and they win, your bet is successful, but if it’s a draw, you’ll still get your stake returned. As you’d imagine, when you back a team Draw No Bet, the odds will be reduced from if you backed them in the match result market.

Double Chance

Double Chance is the perfect bet if you feel like a team will avoid defeat. With this bet, you are backing a team to either win, or draw, so you can only lose if they are beaten. As you are effectively combining the chances of your team winning or drawing from the match result market, the odds are much reduced.

Both Teams To Score (BTTS)

Sometimes you don’t have an opinion on which team will win a game, but you suspect that there may be goals. In this market you are backing both teams to score a goal within 90 minutes, plus injury time.

Over/Under Markets

Perhaps the most common over/under market is over/under 2.5 goals. If three or more goals are scored in the match, overs wins, while if there’s two goals or less, then unders wins. There are over/under markets set at all different levels, such as 1.5 goals, 3.5 goals, 4.5 goals etc. There are also these relating specifically to the first-half and second-half of matches.

Goalscorer Markets

There are a range of different goalscorer markets. You can back a player to score at anytime, or at increased odds, back them to be the first goalscorer or last goalscorer in a match. Then there are markets for a player to score two goals in a game, or a hat-trick. In recent years, assists markets have emerged, where you can back a player to set up a goal. You can also now back players to either score or assist in a match.

Bet Builder

A Bet Builder is a relatively new invention which allows you to add multiple bets together from the same game. Previously you were unable to do this because of related contingency.

So. for example, if you wanted to place a double of both teams to score and over 2.5 goals in the same game, you wouldn’t been allowed to, as the first bet makes the second bet more probable. With Bet Builder, bookies have worked out a way that allows you to combine those bets, taking related contingency into account and offering you an appropriate price.

Leading Football Betting Sites Prediction Games

It’s always welcomed when football betting sites give you something outside of the ordinary. One feature that is not seen that often at online bookmakers, are football prediction games. These games involve you having to make some kind of predictions, based around certain football matches. You might have to predict results, pick out draws, or select correct results.

Meanwhile, there are other prediction games that take their inspiration from fantasy football games, where you have to select players and their real life performances win you points. Whatever the format, prediction games tend to have big prizes available. They can also be free to enter, or very cheap to play. These sort of games are a bit of fun, where if you win you’ll land a major amount of money, but if you don’t it’s no big deal, as very little – or even nothing – was at stake.

It’s always nice to get something for free at football betting sites and even the prediction games that have some kind of entry, tend to be cheap. Perhaps the most famous example of a football prediction game are the pools, which was once the most popular and common method of football betting. It’s not nearly as big as it once was, but can still be found and provides big jackpots. Here are favourite football betting sites that feature prediction games.

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Best Competitions on Top Online Football Betting Sites

When it comes to what competitions are featured on football betting sites, you’re really spoiled for choice. We’re going to go through some of the various competitions that are available, first in a quick to read list form and then in more detail. These are the most popular competitions, but there are far more available, which is why football has such an appealing schedule for bettors, with matches taking place each and every day, at all sorts of times.

  • English Premier League (EPL)
  • English Football League (EFL)
  • Other English Leagues and Cups
  • Spanish La Liga
  • Italian Serie A
  • German Bundesliga
  • UEFA Champions League (UCL)
  • Other UEFA and FIFA Club Competitions
  • FIFA World Cup
  • Other International Competitions


English Premier League (EPL)

The most popular club football competition in the world is the English Premier League. Combining a number of clubs with rich histories, the frenetic pace of the English game, raucous crowds and some of the best players from around the world, has created a fantastic product.

English Football League (EFL)

Below the Premier League is the EFL Championship, which is one of the best attended leagues in the world. There are some big clubs in the second-tier of English football, all fighting it out to taste the riches of the Premier League. Below the Championship are EFL League One and then League Two in the English professional game.

Other English Leagues and Cups

One of the remarkable things about English football is the number of non-league divisions, that form part of the English football pyramid. These games are available for betting and are reasonably well attended given the level of play. When it comes to domestic cups, there is none more famous than the FA Cup which involves Premier League clubs, Football League and non-league clubs alike, while there is also the EFL Cup for Football League and Premier League teams.

Spanish La Liga

La Liga is the Spanish top flight and is famous for the ‘El Clasico’ fixture, which sees Barcelona and Real Madrid fighting it out. It’s the biggest fixture in the world in terms of audience and interest. La Liga is not as financially powerful as it once was, but it features some huge clubs and brilliant players.

Italian Serie A

Serie A was once the richest and best league in Europe. After this situation changed, Serie A got into something of a rut, being dominated by first Inter and then Juventus. In recent seasons Serie A has seen a renaissance and has become far more competitive, with different teams challenging and winning the Scudetto.

German Bundesliga

The German Bundesliga is dominated by Bayern Munich, but it’s an otherwise entertaining league, with good football being played and plenty of goals scored. One hopes that it can become more competitive again over time, as Italian football has, with there being some big teams such as Borussia Dortmund, who could step up.

UEFA Champions League (UCL)

The Champions League sees the best teams from all around Europe competing against each other. Played in midweek, the group stages sees a large amount of games being played, providing plenty of betting opportunities. Then comes the knockout stages, culminating in the Champions League final.

Other UEFA and FIFA Club Competitions

Other UEFA club competitions include the Europa League and Europa Conference League. FIFA organise the Club World Cup, which sees the Champions League winners go up against the Copa Libertadores winners from South America and champions from other continents.

FIFA World Cup

The biggest international tournament is the World Cup, which takes place every four years. It sees national teams from around the globe facing each other, first in a group stage and then in a knockout competition. The 2022 World Cup will be hosted in Qatar and will be the first time that the tournament has been held in the winter, rather than the summer.

Other International Competitions

The European Championships sees the best teams in Europe competing every four years. UEFA also run the Nations League, which is sees European nations competing in small leagues, with promotion and relegation, along with a knockout competition to crown a champions. In South America nations compete in the Copa America, while there are other continental international tournaments, such as the African Cup of Nations and the Asian Cup.

Best Sites for Football Betting with Cash Out

As we stated earlier, there was once a time that if you placed a bet with a bookie, all you could do was cross your fingers and hope that it was successful. The advent of live betting changed that, allowing punters to place wagers, after the action had started. That gave players at football online betting sites, an element of control over their pre-match wagers.

So, for example, if you’d backed over 2.5 goals and there was no goals after half an hour, you could look to place a bet on under 2.5 goals to reduce your risk. Yet hedging your bets in such a way, was more difficult with markets that had more than two outcomes. Cash Out has eradicated this problem.

This offers punters an in-play sum that they can take, rather than letting their bet ride out. With in-play prices reflective of what’s happening on the pitch, sometimes the Cash Out offer will you the chance to reduce your loss, or get your stake back, while if it looks as if your bet might be successful, you’ll be offered a reduced amount of winnings.

It can often be worth taking those winnings early, to eliminate the possibility of your bet losing. We like online football betting sites to offer the choice of a partial, as well as a full Cash Out. That way you can protect your stake and keep part of the bet open. In our opinion, these are the best football betting sites for using Cash Out.

Football Spread Betting

Spread betting is a different form of betting than you find at a regular sportsbook. From our list of our favourite football betting sites, it’s Spreadex that deliver spread betting, while Sporting Index are another option. In this section we’re going to explain how spread betting works.

With football spread betting you are predicting what will happen in a certain market of a match. It’s expressed as a Sell – Buy range. So if we were looking to bet on a total goals market, the spread could be 2.8 – 3. If you thought that there would be less goals than that range, you would sell. Should you think that there would be more goals, then you would buy.

The more right you are, the more money you can win, but the reverse is true. So if you decided to buy in the above example and there were six goals in the match, you’d win more than if there were only four. Yet if you decided to buy and the score was 0-0, you’d lose more money than if there were two goals scored in the game.

Spread betting is an exciting method of gambling, with big rewards available. We’ve given just one example, but there are many football markets at spread betting specialists like Spreadex.

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Top Football Betting Sites for Live Betting

Live betting has really revolutionised online gambling sites and the wider industry. Once you could only bet on an event right up to the point that it started. Now you can bet on football games throughout the match. It’s a revolution that has seen popular products like Cash Out emerge and new markets come to fruition that aren’t even available pre-match.

The best football betting sites really make the most of live betting. They cover just about every match that they offer pre-match betting on, in-play. Along with turning a very high percentage of their games in-play, the top online football betting sites also make the vast majority of their pre-match markets go live. There will also be markets that are exclusive to in-play, such as being able to bet on a goal being scored during specific sections of the match.

Football always tends to be the first sport listed in any live in-play betting section and with good reason. There are always football games going on in some part of the world, even during the summer months. With live streaming available at many bookmakers, you can also watch a lot of these games, adding to the experience. In our opinion, these are the best UK football betting sites for live betting.

Football Betting Tips – Follow This Football Betting Strategy

Football betting is a fun activity, especially if you win! We recommend not betting with any more money than you can happily afford to lose. That said, it makes sense to take precautions against losing, whenever you can.

Though it’s not easy, there’s no reason why football betting can’t be a profitable sideline for you, as well as an enjoyable hobby. Here are some of our football betting tips.

Find Value Bets

A value bet is where the odds are more generous than what you perceive the real probability to be. So if Newcastle were priced at 2/1 to win a game, but you had reason to believe that they actually had a 50/50 chance of winning (which would mean their odds should be Evens), then you have found a value bet. It’s obviously not an exact science, but there are measure you can take to help you to identify value bets.

Do Your Research

One way to find value bets is to do your research. There are a wealth of statistics that are easily accessible on the internet, which includes specialised sections at football betting sites. Research any match that you’re planning to bet on. You might see a statistic that highlights a value bet that is available.

Perhaps you’ll see a big price available for an away team, that has a better away record than they do at home. The best odds might be on the total corners markets, in a match featuring a side that put in a lot of crosses and win a large number of corners. Unless you do your research, these opportunities will be lost to you.

Follow Tipsters

Another section of sports betting sites that you may wish to make use of, are any that give tips and betting advice for football. There are independent websites that offer such services also, ranging from small blogs and social media accounts, to major publications like The Racing Post.

Identify tipsters that consistently make a profit and follow their bets. It won’t just be their tips that will be valuable to you, but also their reasoning behind their picks, as you’ll see how they’ve come to their conclusions and it will help you when evaluating bets yourself.

Best Virtual Football Betting Sites

As we’ve discussed, there are a huge amount of football games being played around the world, all year round, which are covered by betting sites. That said, within a 24-hour period, there can be times of the day or night when football betting sites don’t have too many games taking place. That’s where virtual betting steps in to fill the gap.

For some time now, bookies have presented live feeds of virtual sporting events on their sites, which you can bet on. It started with horse racing and greyhounds, before virtual versions football and other sports betting options became available. At the best online football betting sites, there are virtual football matches starting on a regular basis 24-hours a day.

Some people might wonder why anyone would want to bet on a virtual event, rather than the real thing. Ultimately people love football betting and the markets that are available with it, which don’t necessarily translate to other sports. If punters are comfortable and successful with football betting, they may well prefer to bet on virtual matches, rather than another sport that they don’t understand so well.

A lot of money gets bet on relatively obscure football matches around the world, so there’s really not that much difference between betting on those sort of games, than on a virtual match. Here are our five favourite virtual football betting sites.


We hope you enjoyed our guide to the best football betting sites for UK users. As you’ll now know, there are a great deal of options out there if you love betting on football. Many online bookmakers provide a great service, covering a huge number of competitions, with numerous markets.

There’s some really generous promos out there for both new and existing users. We recommend signing up with multiple football betting sites, to take advantage of the hottest deals and biggest prices. Our favourite at the moment is BetUK.

Our Top Rated UK Football Betting Site

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Dan Fitch

Dan Fitch

Dan is a freelance journalist who has written for the likes of ESPN and FourFourTwo. Also a regular tipster for Betfair, Dan has been writing about sports betting for some of the biggest names in the industry, over many years.