Harrisonburg adds to marketing arsenal

Item by Chris Graham

A print brochure and online resource giving tourists information about the Harrisonburg Arts and Cultural District is now available.

The city tourism office and the Harrisonburg-based Arts Council of the Valley cooperated on the marketing effort, which will include the distribution of 10,000 print brochures.

“The Arts and Cultural brochure is a creative way to attract more visitors to our Arts and Cultural district,” city tourism manager Brenda Black said. “The brochure provides visitors a linear path of travel, visiting sites starting at Liberty Park, stopping by the Hardesty-Higgins house, and ending currently at the JMU Sculpture Invitational and, in 2009, the Performing Arts Center. Harrisonburg Tourism is thrilled to have partnered in developing this new tourism initiative.”

More information can be found on through online portal at www.ValleyArts.org. Brochures are available at the Smith House (311 S. Main St) and at Harrisonburg Tourism in the Hardesty-Higgins House (212 S. Main St).

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