football600

JMU alum part of Baltimore Ravens Super Bowl squad

Former JMU football defensive end D.J. Bryant (Baltimore, Md./Randallstown) completed his first NFL season yesterday, as a part of the Super Bowl Champion Baltimore Ravens. Bryant was a member of the practice squad for the Ravens at the end of the season and was present yesterday in the New Orleans Superdome for the Ravens 34-31 victory over the San Francisco 49ers.


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Weekend Watchdog: XLVII

Which Harbaugh brother will hoist the Lombardi Trophy? CBS has the long pregame show and big commercials along with Super Bowl XLVII, matching the Baltimore Ravens and San Francisco 49ers. Kickoff is scheduled for 6:30 p.m., pending the length of the introductions and other hoopla.


Marketing and strategy

Chris Graham: The Lessons of Super Bowl Messaging

As much attention with the Super Bowl is put on what goes on the TV screen during breaks in the action as what we see when the game is going on, and for good reason. The Super Bowl is by far the most-watched television show of the year, and advertisers go all out to get their messages out in front of the one audience a year that encompasses virtually every social and demographic subgroup.


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Weekend Watchdog: Who’s going to Super Bowl XLVII?

The last ride for Ray Lewis continues. The Harbaugh brothers still have a chance at a Harbaugh Super Bowl. Atlanta will host its first championship game. Tom Brady in an AFC championship game? What a surprise.


Chris Saxman: Cold Fusion-Super Bowl Controversies Edition

Lacking any controversial calls during the actual playing of Super Bowl XLVI, the nation seems to be fixated on the various human behaviors outside of the game itself. While 111.3 million people watched the actual game, 3 million more watched Madonna’s halftime show for a grand total of 114 plus or minus million people all [...]


Chris Saxman: Cold Fusion-Super Bowl Ads Edition

I had only three reasons to watch the Super Bowl this year. 1. It was the last football game until college spring games in April 2. Whether or not the score was going to be close to my prediction of 20-17 and well under the Over/Under Las Vegas put on the game of 54.5 points.  [...]


Weekend Watchdog: XLVI

The menus are planned. By the end of Sunday, one team will have won its fourth Super Bowl. The big game – and big commercials – will be on NBC this year. The New England Patriots and New York Giants kickoff Super Bowl XLVI sometime after 6:30 p.m. – depending on the length of the [...]