jump to example.com

A few social media strategies that will mark 2017

2017Digital marketing, communication between people and between businesses and customers – these are some of the activities where social media play a very important role. Those who have done some research know that every major brand today uses at least one social media platform for promotion. That’s why more and more small businesses are looking for the best ways to use social media. In order to take advantage of social media platforms, it is crucial to follow the latest trends and news in this field. We will use this article to present a few social media strategies that will mark this year.


1. Investing in followers

Let’s be clear – no matter how great your business message is and how interesting offer you have if you don’t have enough followers, your business will remain unnoticed. It is not enough to have a profile on these networks – you must be active and you must have fans/followers. Investing in followers is not that difficult. First of all, you can purchase followers on different networks. For instance, there are many social media account holders that want to buy Instagram followers. If you are one of them, remember to stick to reliable sellers. In addition, you can ask some influencers for help or use PPC campaigns.


2. Investing in quality content

There are many business owners and managers that are making the same mistake when it comes to social media networks – they are focused only on promoting their products or services. While it is a good idea to present your new product or special offer to the base of followers you have, it is even a better idea to share useful information through your profile. This means that the content you share must be informative, shareable and engaging. Modern customers are nothing like the customers we had 3-4 decades ago. Modern men and women are well-informed and serious and they know when someone is just trying to sell goods. In addition, to interesting articles, you should use social media to share interesting photos and videos. Remember to share posts from other social media members.


3. Focusing on two social media platforms

In the beginning, most businesses wanted to use the top five social media networks. Of course, creating an account on any of these networks is easy and simple. But, being active on five networks at once is a time-consuming process. Instead of focusing on business growth, you have to focus on social media activities. The smartest idea is to use one or two social media networks at a time unless you are planning on hiring social media management service providers. Think about the networks that your potential and existing clients are using and stick to these networks.


4. Thinking about mobile users

Finally, we should not forget to mention that the world is going mobile. Your social media posts and statuses must be mobile-friendly. In addition, all the features you have on your social media profile must be accessible for tablet and smartphone users.


Another new poll gives Northam big lead in Virginia governor race

One Virginia governor race poll released yesterday had Democrat Ralph Northam and Republican Ed Gillespie tied.

Poll: Trump unpopular in Virginia

President Donald Trump is well under water among Virginia voters, according to new poll results released by the University of Mary Washington.

UVA alum Chris Long to donate first six NFL game checks to fund scholarships

The Chris Long Foundation announced today that Philadelphia Eagles defensive end Chris Long will donate his first six game checks of the 2017 NFL season to fund two scholarships in his hometown of Charlottesville.

Events Calendar

Upcoming events in the Shenandoah Valley, Central Virginia and statewide from the Augusta Free Press Events Calendar. Don't see your event listed? Email augustafreepress2@gmail.com.

Game Preview: VMI, Chattanooga look to get back on track on Saturday

VMI knew the 2017 football season was going to be a rebuilding year. Chattanooga, coming off a playoff appearance in 2016, had its usual high expectations.

Game Preview: UVA has a chance at Boise State

Vegas and the ESPN Power Index don’t give UVA much of a chance to win at Boise State on Friday night.

Street Knowledge with Chris Graham: First look at UVA-Boise State

Chris Graham and Scott German take a first look at the UVA-Boise State game set for Friday night.

The Petty Hearts bring Tom Petty tribute to Wayne Theatre on Sept. 22

Tom Petty tribute band The Petty Hearts are coming to the Wayne Theatre on Friday, Sept. 22.

Web Design, Marketing

Augusta Free Press LLC provides clients in the Shenandoah Valley and Central Virginia and beyond with marketing and PR solutions including web design, TV/radio, social media and overall marketing campaign design and implementation.

Recent Posts
Your One-Stop Media Shop
Augusta Free Press LLC provides clients in the Shenandoah Valley and Central Virginia and beyond with marketing and PR solutions including web design, magazine/brochure, TV/radio, social media and overall marketing campaign design and implementation.
  • Web Design

    You want a new website, but don’t have the first clue as to how to build one. That’s our job. We take care of all facets of web design – visual design, layout design and content development. Get your business online for as little as $1,299.
    Learn more about AFP Web Design services.
  • Graphic Design

    The staff at Augusta Free Press Publishing has been recognized by the Virginia Press Association for excellence in layout and design. Whether you need a fresh business card design, rack card, ad, flyer or full magazine design, we can help with all your graphic-design needs.
    Learn more about AFP Graphic Design services.
  • Marketing

    Augusta Free Press manages advertising campaigns for small- and medium-sized businesses across Virginia. You don’t need to hire a full-time marketing coordinator. Bring the experience of the Augusta Free Press team to work for you – for a fraction of the cost.
    Learn more about AFP Marketing services.