Building the Machine: Social Media Marketing After Facebook

It used to be relatively easy to market your business on Facebook. You started a business Facebook page, got people to like it, posted updates to the page about your business, people saw them, and you got sales.

Now that Facebook is throttling your posts to limit the number of people who can see them without you paying for ads, you’ve got to do some rethinking.

Does Facebook even work for your business anymore? Augusta Free Press explores social media marketing and offers our tips for success in this week’s Building the Machine class.

  • Is Facebook still something that I can use to boost my business?
  • If I spend money on Facebook ads, how much is enough, and how do I best spend it?
  • How can I get Twitter to work for my business?
  • What other social media platforms can work to boost sales?

 

Building the Machine: AFP offers classes on Facebook Live

Marketing seoFor five years, Augusta Free Press has offered classes on marketing, website design and social media to the local business community in Augusta County, Staunton and Waynesboro.

This fall, AFP is taking the classes to Facebook Live.

“This should make it easy for anybody to take part,” said Chris Graham, the president of Augusta Free Press LLC, who teaches the Building the Machine classes for AFP.

There is no cost to participate, and you can sign on from wherever you are – in your office on your desktop, via mobile or tablet.

As has been the case for the past five years, the classes will begin with instruction on a specific topic in marketing, web design and social media, and offer plenty of time for question and answer.

“The difference is the convenience, for those taking the class and for us, honestly,” Graham said.

Books from AFP

2018-19 UVA Basketball Preview: Just $1.99 on Amazon!

UVA Basketball finished the 2017-18 season ranked at the top of the national polls. Augusta Free Press editor Chris Graham offers his insight and analysis on the 2018-19 'Hoos, breaking down the roster, the legacy of coach Tony Bennett, and how the loss to UMBC could fuel a run through March Madness next spring.

The Worst Wrestling Pay-Per-View Ever: Just $3.49 on Amazon!

Chris Graham offers a glimpse behind the curtain of the pro wrestling business in his new book, The Worst Wrestling Pay-Per-View Ever, the inside story of the 2011 Night of Legends, a live pay-per-view event featuring stars including WWE Hall of Famers Kevin Nash, "Hacksaw" Jim Duggan and The Rock 'n Roll Express that was met with almost universally negative reviews.

Mad About U: History of University Hall available on Amazon for just $5.99!

Mad About U: Four Decades of at University Hall is a comprehensive book covering the players, coaches and memories of University Hall at the University of Virginia. Join us as we look back at the memories from more than 40 years in U Hall.


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